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Lexus Digital Showroom – Lexus Advertisements

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Designing a few Lexus ads for the Lexus Digital Showroom. This was a massive touchscreen television installed in the middle of Lexus Dealerships that allowed Lexus Salesmen the ability to have customers navigate through the inventory on their own. The only problem is, most older customers had no idea what the podium actually was. That’s where I come in.

Designing some signage to go around the podium, and popping up some wallpapers on screen allowed customers to understand what exactly they were looking at. Even the older demographic easily understood the simple touchscreen approach, which was massively helped by a well-designed UI which facilitated customer interaction.

Not the most exciting project for the gamers that come to my site, but I was still pretty proud of it.WL-DigitalShowroom-03

 

Lexus Digital Showroom 2016 NX

Lexus Digital Showroom

Lexus Digital Showroom

Lexus Digital Showroom

Lexus Digital Showroom

Getting Older and Losing Interest in Video Games

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If you look at my previous posts, you can see how hyped I was for Metal Gear. I hadn’t eagerly anticipated a midnight release since sophomore year of college when Battlefield 3 released. But after jumping in for about 20 hours of gameplay, I have nearly lost complete interest in picking up the controller anymore. What the hell happened?

I’ll tell you what happened. I got a steady job, a steady girl, and I got old. It seems like there’s never enough time in the day to get shit done, and by the time I plop myself in front of the computer there’s little to no motivation to keep playing. While I’ve lost interest in the games that had originally hooked me, I find them repetitive and dull now. But the games I DO play have completely changed as well.

The older I get, the more I find myself interested in games with a much higher learning curve. I play in military simulation games with a large group known as ShackTac. I play Elite Dangerous with a full flight simulator setup. I invest more money into crap I don’t need to enjoy the game because, well, I have it. I’ve lost motivation to drop $60 on a game that may or may not be good, because I can only see myself getting a couple hours out of it an never picking it up again.